Case study – Digital PR central part of the mix to build an accountancy niche in fashion

This case study was prepared for use in the forthcoming Digital PR training course being developed for the Professional Marketing Forum ( Natasha Frangos is a partner at haysmacintyre ( Chartered Accountants and corporate finance and tax advisers which is based in Holborn and comprises 26 partners and 150 staff. Read More

2013-08-12T20:24:35+01:00September 9, 2012|Accountants, Kim's Blog, Lawyers, Marketing, Relationship Management, Social Media|

The move to digital PR – a conversation with Tim Prizeman of Kelso Consulting

As part of the preparation for a new digital PR course presented through the PM Forum, I am interviewing some leading practitioners in the professions for their views. Kelso Consulting is an agency comprising around eight people which has long operated in the professions – working for accountants, lawyers and management Read More

2013-08-08T21:12:21+01:00September 3, 2012|Accountants, Kim's Blog, Lawyers, Marketing, Property, Social Media|

Digital PR case study – Brecher Solicitors: from food to law to property blogging

Nicky Richmond is the joint managing partner and one of four equity partners at West End property law practice Brecher. There are over 30 lawyers and a number of new lateral hires – from City firms and specialist boutiques – are due to join soon. She kindly shared her experiences Read More

2013-08-08T20:45:29+01:00August 16, 2012|Kim's Blog, Lawyers, Marketing, Social Media|
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