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Selling Basics – Detectives and DMUs (Video) and recommended books on selling

Todays' short (eight minute) video covers some core ideas in business-to-business (B2B) sales. It considers the need to undertake research before approaching a prospective client and how the research continues when you first make contact. The idea is to "be more detective" to learn about your prospect. It then explores Read More

2024-01-24T15:52:01+00:00October 30, 2020|Accountants, Kim's Blog, Lawyers, Marketing, Relationship Management, Selling|

Business relationships – Using the drama triangle to resolve conflict (Video)

The latest short video (6 minutes) is on Business relationships - Using the drama triangle to resolve conflict. (Video script) Hi, I’m Kim Tasso A short while ago I produced a video on the Parent Adult Child model from Transactional Analysis (TA) to help people understand why sometimes communication and Read More

2024-01-11T20:17:32+00:00September 18, 2020|Kim's Blog, Management Skills, Relationship Management|

Animal magic of buy-in and stakeholder engagement (Video)

Today's video provides 11 tips with the animal magic of buy-in and stakeholder engagement. (Video script - Animal magic of buy-in and stakeholder engagement) Hi. I’m Kim Tasso. I’ve spent many years helping people to achieve buy-in – that is, getting senior management and colleagues to accept and support their Read More

2024-04-15T17:31:53+01:00September 11, 2020|Kim's Blog, Management Skills, Marketing, Relationship Management, Selling|
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