For several years now I have been a judge on the “Best Marketing Campaign” for the Managing Partner’s Forum annual awards. Here are the judge’s citations for the 2009 winner and runners up. Well done to all those who got to the shortlist! (Further details of the other category winners Read More
Dealing with stress? I first read this excellent book offering strategies for handling a fast paced life and dealing with stress by Dr Edward Hallowell, a psychiatrist, in December 2007. But many of the ideas (e.g. screen sucking, gigaguilt) have remained so vibrant to me as I have witnessed, amongst Read More
At the 360 Legal Conference earlier this month I presented a short paper on this topic and here are some of the key points I covered. Please let me know if you would like further details. Specsavers is one of the UK’s superbrands. Along with its other major chain rivals Read More
At the start of the month (it’s been busy) I attended this conference at which I presented a paper on “Commoditising and innovating legal products” (on which there is a separate post) and some key points emerged that I thought I would share: After some rather dramatic music, Viv Williams Read More
I have just finished writing a review of Richard’s book “The end of lawyers? Rethinking the nature of legal services” (it will be published in Professional Marketing magazine later on this year). The review provides a summary of the book – which I feel should be essential reading for those Read More