There’s so much happening in the world – mostly driven by the digital revolution – that it’s easy to get so wrapped up with new tools and channels that the fundamentals are left behind. Strategy is one of those areas that is often neglected. And even when, like me, you’ve Read More
Last week, I had the good fortune to spend the morning with some bright young professional services marketing folk at a workshop entitled “Marketing and Business Development Planning in a nutshell”. We acknowledged that whilst marketers needed detailed marketing and BD plans, fee-earners only needed a short, sharp one page summary Read More
I was delighted to be asked to join a group of leading consultants and academics by Laurie Young, Dr Wendy Schultz and Gill Ringland of SAMI Consulting last week to explore techniques for scenario planning both to help develop more robust strategies and to increase engagement in the strategic process. Read More
I was delighted to be asked to join a group of leading consultants and academics by Laurie Young, Dr Wendy Schultz and Gill Ringland of SAMI Consulting last week to explore techniques for scenario planning both to help develop more robust strategies and to increase engagement in the strategic process. Read More
AMBA (Association of MBAs) puts on great regular events for Continuing Professional Development (CPD), and amazingly they are mostly free to members. Last year’s MBA refresher (http://kimtasso.com/association-of-mbas-refresher-event-banks-innovation-entrepreneurs-and-coaching) was excellent so I was excited when I arrived at Imperial College on 4th September. Here’s a summary of what was covered. Pricing to Read More
