Kim’s Blog

CIM’s hype-free guide to AI agents for marketers

In August, I attended a CIM webinar Events | CIM on hype-free guide to AI agents for marketers. The presenter was Kerry Harrison. It was a fascinating talk providing a glimpse of the future covering creativity, productivity and automation for marketing. It was possibly the first time I fully grasped Read More

2025-09-08T16:34:55+01:00September 7, 2025|Kim's Blog, Marketing, Statistics and trends|

Another qualification as a practicing psychotherapeutic counsellor

You may recall that I qualified as a psychotherapeutic therapist back in January 2024 (Kim Tasso qualifies as a psychotherapeutic counsellor). In the 18 months since then my private practice in Central London, Folkestone and online has flourished (Tasso Talking Therapy). I enjoy working with clients from all walks of Read More

2025-08-29T09:22:57+01:00August 29, 2025|Kim's Blog, Relationship Management|

Mapping the client journey in professional services

PM Forum presented a webinar in July on “Mapping the client journey”. Although client journey mapping is a fundamental tool of most client experience management (CEM) programmes it was noted that only a handful of firms have embedded the process. Bertie Heppel of London and South East - PM Forum Read More

Book Review – Attached by Dr Amir Levine and Rachel Heller (Identify your attachment style and find your perfect match)

Attachment style can have a significant impact on how you form and sustain relationships throughout your life. Many therapy clients find it helpful to consider how their parents raised them and the impact on their attachment style. I originally read this book back in 2011 (it was published in 2010) Read More

2025-08-12T08:59:52+01:00August 12, 2025|Kim's Blog, Relationship Management|

CPD and Chartered Marketer status renewed

The Chartered Institute of Marketing (CIM) requires Members and Fellows to complete CPD (Continuing Professional Development) every year to retain their Chartered Marketer Status. As a Fellow of CIM, I’m happy to report that I have completed mine for July 2024 – June 2025 and can retain the designation for Read More

2025-08-04T11:22:42+01:00August 4, 2025|Kim's Blog, Marketing|
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