Training options for turning a PA into a marketing assistant

During the recession, many firms reluctantly dispensed with their marketing and business development staff which meant that the day to day burden of marketing fell onto the shoulders of secretarial and administrative staff. Many smaller firms cannot afford to hire full time marketing qualified staff and instead look to promoting Read More

2013-07-26T14:15:35+01:00April 27, 2010|Kim's Blog, Marketing, Property, Social Media, Strategy, Web Sites|

Productivity – Inputs vs outputs

Long ago a senior management consultant for whom I had great respect admonished me for working long hours and stressed the importance of focusing on the outputs rather than the inputs. At the time I was rather indignant – he was advocating that we should not be hung up about Read More

2018-03-16T12:42:48+00:00February 6, 2010|Kim's Blog, Management Skills|