Assistants

Writing skills – Audience, Emotions and “Show don’t tell”

Last week, we gathered at the fabulous London offices of Norton Rose Fulbright for the PM Forum “Marketing and Business Development Writing Workshop”. (Details of future training workshops: PM Forum - PM Forum). Focusing on three key points Power of three - Writing and presentation basics (Video) (kimtasso.com) – I’ve Read More

2024-10-14T09:46:09+01:00October 14, 2024|Kim's Blog, Marketing, Selling, Web Sites|

Assertiveness, confidence and impact – we’re all in the same (stressed) boat

For once, delegates from accountancy practices outnumbered those from law, consultancy, property and actuarial firms at the PM Forum’s training workshop on “Impact, Assertiveness and Effectiveness”. As well as English, Scottish and Irish delegates, we welcomed a delegate from Brussels. One delegate was a former lawyer and another joined us Read More

2024-05-07T13:17:03+01:00May 7, 2024|Kim's Blog, Marketing|

How Marketing and Business Development (M&BD) Assistants can shine – Develop knowledge and skills, build personal brand and increase visibility

The September PM Forum workshop on “Professional and Practical Skills for Marketing and Business Development (M&BD) Assistants” was attended by 18 delegates from legal, accountancy, consultancy and actuarial firms. The session comprises three elements: marketing and business development fundamentals, practical marketing communication and business development skills and growing your career. Read More

2023-09-29T13:49:21+01:00September 29, 2023|Kim's Blog, Marketing|

New Marketing and Business Development Assistants – Brands, Digital Marketing and Career Planning

The majority of delegates from legal, accountancy and consultancy firms at the recent PM Forum half day workshop on Practical and Professional Skills for M&BD Assistants were relatively new to their posts. Over 60% hadn’t studied marketing formally. Most were interested in learning how their careers might develop. So the Read More

2022-04-22T15:01:27+01:00March 30, 2022|Kim's Blog, Marketing|

Marketing and Business Development Assistants: The impact of Covid

It was great to meet with a variety of marketing and business development assistants at the recent half day Professional Marketing Forum digital workshop on “Professional and Practical Skills for Marketing and Business Development Assistants”. All delegates were from law firms rather than other types of professional service firms. 25% Read More

2021-04-01T15:07:17+01:00March 26, 2021|Kim's Blog, Marketing|
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