Legal PR

Legal marketing case studies – Law firm media relations and integrated campaigns (Kysen)

I keep an eye out for case studies in professional services marketing and share them at workshops. This post describes some case studies from veteran legal PR expert – Clare Rodway  at Kysen.   I’ve known Claire for more years than either of us care to remember and her long-established Read More

2023-12-19T17:11:48+00:00December 19, 2023|Kim's Blog, Lawyers, Marketing, Web Sites|

Book Review: The Legal PR Guide – Gaining buy-in to law firm media relations

Last month saw the launch of the PRCA’s Legal PR Guide which was produced in conjunction with Byfield Consultancy. I contributed the chapter on buy-in. About the Legal PR Guide At just 60 pages, the Legal PR Guide is short and to the point. But it contains a wealth of Read More

2019-12-12T13:42:43+00:00December 12, 2019|Kim's Blog, Lawyers, Marketing|
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