Liking Archives - Kim Tasso

Stakeholder engagement and buy-in: Influence and persuasion skills with Aristotle and Knights and Dinosaurs
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Stakeholder engagement and buy-in: Influence and persuasion skills with Aristotle and Knights and Dinosaurs

Kim's Blog, Management Skills, Marketing, Relationship Management, Selling

Stakeholder engagement and buy-in: Influence and persuasion skills with Aristotle and Knights and Dinosaurs

At the recent PM Forum workshop on stakeholder engagement and buy-in there was an interesting mix of delegates from law, accountancy and actuarial firms from across the UK and Ireland and even China. Work roles varied across marketing, business development, PR, internal communications, events, digital and graphic design. We focused Read More

Kim Tasso2023-05-03T10:11:39+01:00May 3, 2023|Kim's Blog, Management Skills, Marketing, Relationship Management, Selling|

Influence – Cialdini’s six principles of the psychology of persuasion (Video)

This short (12 minute) video runs through some key ideas on Influence – Cialdini’s six principles of the psychology of persuasion. (Video script) Hi. I’m Kim Tasso. Today we are going to look at the six principles of influence and persuasion – and how you might use them. They are Read More

Kim Tasso2021-04-01T17:41:36+01:00March 5, 2021|Kim's Blog, Management Skills, Marketing, Relationship Management, Selling|