Top ten tips on referrer management (2016 Birmingham)

Posted on: April 4, 2016 Referrer management - don't be pigeon-holed

I recently presented the MBL course “Winning more work from referrers and intermediaries” in Birmingham. Below are the top tips on referrer management discussed by the delegates. Details of future courses are here: https://www.mblseminars.com/outline?progid=5770. 1.The importance of the broader marketing context At the session we considered research that demonstrated how important your general promotional activity was […]

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