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Marketing and Business Development (MBD) law firm case studies (2024-2025)
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Marketing and Business Development (MBD) law firm case studies (2024-2025)

Kim's Blog, Lawyers, Management Skills, Marketing, Relationship Management, Strategy

Marketing and Business Development (MBD) law firm case studies (2024-2025)

I’ve been remiss in collating recent marketing and business development case studies. The last batch I published was Marketing and BD case studies in legal, accountancy, consultancy (April 2024) and Marketing case studies – Digital thought leadership campaigns (February 2025). So here is a bumper edition which serves as a Read More

Kim Tasso2025-11-18T17:45:40+00:00November 18, 2025|Kim's Blog, Lawyers, Management Skills, Marketing, Relationship Management, Strategy|

Case studies: Marketing and Business Development at law and accounting firms
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Case studies: Marketing and Business Development at law and accounting firms

Accountants, Kim's Blog, Lawyers, Marketing, Social Media, Strategy

Case studies: Marketing and Business Development at law and accounting firms

At training workshops, people often ask me for case studies of successful marketing and business development strategies and campaigns at professional services firms. Both to support their competitor analysis and to see what good strategies and campaigns look like. I scour publications and awards to pick up as many as Read More

Kim Tasso2023-11-17T09:26:31+00:00November 17, 2023|Accountants, Kim's Blog, Lawyers, Marketing, Social Media, Strategy|