Legal market research – Brand promises and service realities 2017/18 by Nisus Consulting

Posted on: October 10, 2017 Legal market research - Nisus 2017/18

Earlier this year I reviewed the Nisus Consulting “Balanced scorecard” research report on client service in the legal profession http://kimtasso1.wpengine.com/client-experience-management-cem-two-research-reports/. Their latest legal market research report looks into the link between brand, service and loyalty in the UK’s largest law firms. The report shows the responses from 2,200 buyers of legal service – split equally […]

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Accountancy marketing case study: Haines Watts accountants “For Love or Money” thought leadership campaign

Posted on: April 6, 2017 accountancy marketing case study Haines Watts Love or Money thought leadership

I interviewed Sam Davies, Group Head of Marketing at Haines Watts (HWCA), to obtain an accountancy marketing case study on the firm’s thought leadership campaign “For Love or Money – the secret life of the business owner”. About Sam and Haines Watts Sam has worked at Haines Watts for over 18 years and in her […]

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Half year review of law firm strategy and finance

Posted on: August 8, 2013

As I absorb most of my news through social media these days, I occasionally go through “the great reading pile” that accumulates in my office.  What’s interesting about this approach is that it is much easier to spot the general trends in law firm strategy and financial performance: Cost cutting – Redundancies of both legal and support […]

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Family law market developments

Posted on: December 29, 2011

We are all aware at the pace of change within the family law market and appreciate the need to keep up to date with all the latest statistics and developments. Here’s some of the items I have picked up recently: Divorce increasing again The number of couples divorcing has increased for the first time in […]

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Original branding by Matt Playford · A site by Fresh01