KimTasso

About Kim Tasso

Strategy consultant. BD & Marketing trainer. Psychologist. Qualified coach. Author of seven books. NED. Trustee. Londoner.

22 tips on being a persuasive writer in professional services

Lawyers (compliance, anti-trust, commercial litigation, personal injury) and marketing professionals joined me at a recent MBL workshop on writing . They engaged in writing exercises. And reviewed the copy of professional services firms. They created their own writing checklist – how to plan, write and review. Persuasive writing convinces the Read More

2023-08-14T10:07:26+01:00August 14, 2023|Accountants, Kim's Blog, Lawyers, Marketing, Selling|

How to engage fee-earners in the M&BD planning process?

At the recent PM Forum workshop on “Marketing and Business Development Planning in a Nutshell” the key issue to emerge from delegates was “How to engage fee-earners in the M&BD planning process?”. Delegates were from law and accounting firms with a variety of reasons for attending: a new role or Read More

2023-08-01T08:54:34+01:00August 1, 2023|Kim's Blog, Marketing, Strategy|

Book review – Why has nobody told me this before? Dr Julie Smith (Mental Health Guidance)

Everyone experiences occasions when their mental health falters.  Whether that is with low mood, motivation, self-doubt, stress, grief, loneliness or navigating change. Many of us are able to get through those tough times but sometimes we need a little extra help. Therapy isn’t needed by or available to everyone. This Read More

2023-09-12T16:20:24+01:00July 25, 2023|Kim's Blog, Management Skills, Relationship Management|

Boosting Your Confidence at Work – A Toolbox for Success (Be more swan)

Earlier in July I was excited to facilitate a new workshop with MBL on confidence. It was really well received by delegates from law and financial services firms well as from legal government departments. This post is intended as an additional learning resource for delegates. Poll results are shown below. Key Read More

2023-07-17T09:04:48+01:00July 17, 2023|Kim's Blog, Management Skills|
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