converting enquiries

Four themes in the art of selling – Integrating marketing and sales, sales process, first contact and selling in a digital world

Earlier this week I ran a full day workshop on selling for MBL  (“The art of selling professional services and winning business”). The day was organised into six modules: the sales process, sales planning, integration with marketing, psychological selling, selling skills and measuring sales success. I selected four themes in Read More

2021-09-25T14:38:11+01:00September 25, 2021|Accountants, Kim's Blog, Lawyers, Management Skills, Relationship Management, Selling|

Enquiry management: Converting more telephone enquiries with basic sales training

At a “Business development for lawyers” course a while back the topic that the delegates asked me to write about was that of converting telephone enquiries. More recently, at a practice development course for private client solicitors, the same issue arose and other insights were shared at a recent in-house Read More

2019-07-25T10:53:22+01:00July 25, 2019|Accountants, Kim's Blog, Lawyers, Marketing, Property, Relationship Management, Selling|
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