Business relationships – Using the drama triangle to resolve conflict (Video)

Posted on: September 18, 2020

The latest short video (6 minutes) is on Business relationships – Using the drama triangle to resolve conflict. (Video script) Hi, I’m Kim Tasso A short while ago I produced a video on the Parent Adult Child model from Transactional Analysis (TA) to help people understand why sometimes communication and interaction goes wrong. Today we […]

Read More

35 tips on Time Management

Posted on: January 3, 2017 Time management

As the New Year starts we think about new beginnings. We think about change. But whether you are business owner, a senior executive or a junior marketer you are likely to face the same challenge of a lack of time to do and achieve everything you want. So here is a selection of time management […]

Read More

Accountancy marketing case studies – Strategy and relationship management at BDO, Grant Thornton and RSM International

Posted on: February 4, 2015

I recently reviewed the book “Effective client management in professional services – how to build successful client relationships” by Jack Berkovi (see http://kimtasso.com/book-review-effective-client-management-professional-services-build-effective-client-relationships-jack-berkovi/ ) and have summarised below the key points of some of the Accountancy marketing case studies for ease of reference: BDO Allan Evans is on the global board to ensure consistency in […]

Read More

6 counter-intuitive market trends – Books, luxury goods, universities, small businesses, feminisation and older women

Posted on: February 14, 2014

Having just surfaced from a mountain of research, I’ve plucked these gems out as counter-intuitive market trends that could have an impact on your business or marketing strategy  1.     Book publishing growth  Whilst we may think that electronic books have taken over, there were 530,000 new books published in 2011 in Europe alone. In 2012 […]

Read More

Original branding by Matt Playford · A site by Fresh01