11 top tips on marketing and business development writing in the professions

Earlier today I ran a sold out half day “Marketing and business development writing workshop” in London with participants from across the professions in the UK. As always, I asked the delegates to tell me the most useful idea that they picked up during the session and here are Read More

2014-04-30T19:52:02+01:00April 30, 2014|Accountants, Kim's Blog, Lawyers, Marketing|

Book review: “How to win friends and influence people” by Dale Carnegie – Still a valuable guide

I first read "How to win friends and influence people" way back in January 1984. That’s nearly 30 years ago (the book was actually written back in 1938). It had a profound effect on me - despite the fact that I am a psychologist and have read thousands of books Read More

Two big guns of communication – Face-time and reframing

At a recent workshop for “Practical and professional skills for marketing and business development assistants”  I asked the participants for their views on the most important practical tips that they were taking away. They picked two – one might argue obvious - techniques to help them improve their communications with partners Read More

2023-09-23T16:27:32+01:00March 7, 2013|Kim's Blog, Management Skills, Relationship Management, Selling|

Book review – HBR Guide to Persuasive Presentations by Nancy Duarte

As I am doing a fair amount of training and coaching on presentation pitches at the moment (particularly for actuaries, construction consultants and lawyers), I thought I’d take a look at the various books on presentation skills to recommend to people who ask for additional information. When I started reading Read More

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