Career coaching and counselling – Recent webinars

Posted on: December 1, 2014

As a substantial part of my coaching work includes career coaching and counselling – both for those who are professions in the traditional sense (lawyers, accountants and surveyors) and modern professionals (marketers and business developers) I joined two recent webinars to hear others’ views on career development. Each webinar was good in its own way although they […]

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Marketing needs to be more accountable – Malcolm McDonald

Posted on: December 31, 2010

During the inevitable end of year office tidy up I came across a briefing paper called “The State of Marketing” written by the wonderful Professor McDonald (I call him the “Patron Saint of Marketing Plans”) for the Cambridge Marketing College in 2009 and thought it was worth reviewing his thoughts a year down the line. […]

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