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Sales Targeting Toolbox for Professional Services Firms
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Sales Targeting Toolbox for Professional Services Firms

Accountants, Kim's Blog, Lawyers, Marketing, Selling

Sales Targeting Toolbox for Professional Services Firms

At the recent Business Development for Professionals - 2024 Virtual Conference - MBL Seminars I presented a session entitled “Supporting Fee-Earners in Sales Targeting”. I’ve summarised the key points here as a supplementary learning resource for the delegates. And I’ve noted the highlights of the sessions by other speakers (How Read More

Kim Tasso2024-02-08T20:30:46+00:00February 8, 2024|Accountants, Kim's Blog, Lawyers, Marketing, Selling|

Marketing accountability and creativity, crisis management pragmatism, social media success and new banking brands at AMBA

I travelled into the depths of leafy Kent yesterday to attend the Association of MBAs (AMBA) http://www.mbaworld.com/ spring refresher day at Kent Business School. It looked like a balanced programme – two academics in the morning and two practitioners in the afternoon. Accountability vs. courage in marketing After luring the Read More

Kim Tasso2014-05-23T14:30:19+01:00May 23, 2014|Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Social Media, Strategy|