Marketing is dead, long live selling?

Posted on: August 10, 2009

Last week, I had a good chat with a guy who was one of the first people to be appointed as a “salesperson” at a professional service firm several years ago – as part of my research for an article on business development careers in the professions. I explained that I see the business development […]

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Complacency in client relationships – Why don’t they learn?

Posted on: January 26, 2009

A key part of my work is interviewing the clients of my clients to find out how satisfied they are with the service provided. Generally, I am really pleased to hear that the various lawyers, accountants and surveyors are doing a really fabulous job creating good, strong relationships where they have a deep knowledge of […]

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Original branding by Matt Playford · A site by Fresh01