For several years now I have been a judge on the “Best Marketing Campaign” for the Managing Partner’s Forum annual awards. Here are the judge’s citations for the 2009 winner and runners up. Well done to all those who got to the shortlist! (Further details of the other category winners Read More
I have just finished writing a review of Richard’s book “The end of lawyers? Rethinking the nature of legal services” (it will be published in Professional Marketing magazine later on this year). The review provides a summary of the book – which I feel should be essential reading for those Read More
I spent Wednesday at the PM Forum Annual Conference which this year was titled “Relationships” – as a result of my observation when I wrote about the event last year that it appeared to be the predominant theme whether we were talking about culture, clients, service quality, selling or brand. Read More
Last night I braved the miserable weather and trundled along to the offices of Kingsley Napley lawyers to attend a Professional Marketing Forum meeting entitled “Assisting Management – the role of marketing in influencing the Board”. Two senior non-marketers presented their thoughts. The first presentation was by an incredibly young-looking Read More
For those of you who don’t follow me on Twitter (RedStarKim), I have selected some of my recent tweets which may be of interest to those in the legal, property and accountancy professions. If you want further information, you’ll need to see the sources, references and links to full articles Read More