At the Law South 2015 conference last week, I presented a paper that explored some of the latest developments in psychology, neuroscience and client engagement that might help support people in achieving extraordinary client engagement. I can’t cover all the content on I presented psychology, neuroscience and client engagement, but here Read More
Having recently done some work with local Government legal departments on the subject, I was delighted to be invited to the LGG (Local Government Lawyers) Annual Weekend School in Exeter to facilitate a session for business managers on client relationship management. So in an interaction session on Client Relationship Management Read More
At the Professional Marketing Forum training session for Future Marketing Managers last week I talked about the Finnish quality of “Sisu”. Future Marketing Managers need some Finnish “Sisu” or Japanese “Ganbaru” for success. There isn’t a direct translation in English of this special quality which is part of the Finnish Read More
Internal relationships are important for producing results in any marketing or business development initiative. At a recent “Towards Key Account Management – Helping fee-earners with client relationship management” workshop we conducted a brain writing exercise to gather as many strategies and ideas to help marketing professionals forge stronger relationships with Read More
I spent this morning in front of a video camera recording a webinar for MBL on Effective social media for accountants. My aims, in this 75 minute video (which will be livestreamed on Wednesday 6th May) were to: Present a persuasive business case on why accountants and tax practitioners should Read More