Kim’s Blog

Services marketing

I have just finished writing a review of the book “Services Marketing” by Steve Baron, Kim Harris and Toni Hilton and I must say that it is so good to review a book that combines the academic rigour needed by those who have to teach marketing with the practical advice Read More

2013-07-25T13:38:24+01:00April 5, 2009|Kim's Blog, Marketing|

Twitter and Vodafone

Now that Vodafone has agreed that I can send text messages to Twitter for free, I might just take the whole thing a bit more seriously. However, I am very conscious of the fact that I now need to update my status on LinkedIn, Facebook and Twitter amongst. So with Read More

2013-07-25T13:35:24+01:00April 1, 2009|Kim's Blog, Social Media|

Professional services index launched

Last week, the Managing Partners Forum (www.mpfglobal.com) – in conjunction with Noble investment bank – launched its professional services index signalling the maturity and importance of the publically listed part of the professional services market and addressing its relative non profile amongst investors and analysts. 70 firms are listed in Read More

2013-07-25T13:30:57+01:00March 30, 2009|Kim's Blog, Statistics and trends|
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