This is a summary (and an additional learning resource for delegates) of last week’s M&BD planning workshop through the PM Forum. Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure. The three modules looked at M&BD fundamentals, the journey through the M&BD planning process and Read More
At last week’s campaigns workshop for PM Forum training we had a full house of delegates with a rare balance between legal, accountancy/actuarial, property/engineering and consultancy firms. This article summarises the key themes emerging and contributes to the learning resources pack of the delegates. Five questions from a campaign, thought Read More
On 8th June it was a full house for the PM Forum’s popular workshop “Towards KAM and ABM – Helping fee-earners with client relationship management”. Amongst the many delegates from across the UK there was also one joining us from Warsaw, Poland and another who had moved from a lawyer Read More
At recent consulting, strategy and change management workshops delegates asked about some classic management books. I also noticed that “Good to great” was frequently referenced in some of the latest management thinking. As I had published the reviews below before starting this blog in 2008, I thought I’d re-post them Read More
Last week I led an intensive and experiential MBL “Managing and marketing a profitable surveyors practice” online workshop. Whilst there were larger practices amongst the delegates, the focus of the many exercises and discussions was the next steps in growing a small surveying and property practice. Like when a plant Read More
