Digital and soft skills – Microsoft on skills needed for an inclusive economy

As today is the start of Microsoft’s Digital Skills Week (14th-18th September 2020) I joined a short digital event this morning (with speakers also from Catch 22 and LinkedIn) on skills for an inclusive economy. It was interesting to hear the latest research and trends on the digital and soft Read More

By |2021-04-03T14:46:21+01:00September 14, 2020|

Book review: Nudge: Improving decisions about health, wealth and happiness by Richard H Thaler and Cass R Sunstein

Behavioural science is a popular topic at the moment and “Nudge: Improving decision about health, wealth and happiness” was published back in 2008. It has particular resonance in professional services as co-author Sunstein is a professor at an American law school. The basic premise is that we do not decisions Read More

By |2019-10-24T12:44:20+01:00October 24, 2019|

Commerciality – Finance, pricing, innovation and research

Earlier this year we ran the first “Commerciality – Finance, Pricing, Innovation and Research” workshop through Professional Marketing Forum. https://www.pmforum.co.uk/training.aspx.  I am delighted to report that the consensus was that it was a success (even though we have some tweaks to make to the timing for all the group exercises). Read More

By |2019-05-13T10:47:08+01:00May 13, 2019|

Environmental analysis (SLEPT) and planning – Future of Jobs Report 2018 (impact of technology)

This report “Preparing the future workforce” is an important read for leaders of professional services firms (PSFs). Marketing professionals should consider it as part of their environmental analysis (SLEPT) and planning. Commercial advisers and employment lawyers will no doubt find the information of value. HR professionals will be interested in Read More

By |2019-02-18T10:16:18+00:00February 18, 2019|

UK growth ahead – Accountants Haines Watts and Grant Thornton research UK business growth prospects and optimism

Haines Watts has just released its latest Growth research into over a thousand (1,019) UK small and medium sized owner-managed businesses - to explore UK business growth prospects. The conclusion would appear to be that UK SME OMB are quietly and cautiously confident about the future. International research from Grant Thornton supports Read More

By |2013-11-29T16:09:43+00:00November 29, 2013|
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