Integrated marketing – Joined up sector, KAM and CEM programmes

Posted on: August 11, 2016 Integrated marketing - sector, KAM and CEM

Integrated marketing can be a challenge. It can be especially difficult trying to integrate and co-ordinate various strategic marketing and business development initiatives in a professional services firm. Particularly as fee-earners can have short attention spans and quickly grow weary when presented with another new marketing programme. Typically in a professional services firm there is […]

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Original branding by Matt Playford · A site by Fresh01