Law firm analysis – MHA Legal Benchmarking Annual Report 2020

I regularly scan for research reports that can be used by professional service firms (lawyers, accountants and surveyors) when conducting their business analysis and business, financial and marketing planning. I share summaries of key reports to assist firms with their planning. The MHA Legal Benchmarking Annual Report 2020 (8th) covers Read More

By |2021-03-30T20:47:58+01:00January 14, 2021|

Book review: How to become the firm of choice by Robert J Lees and August J Aquila (strategy development)

This book review of "How to become the firm of choice" on strategy development in PSFs appeared in Professional Marketing magazine in the September 2017 edition. This book tells a story. In the form of a case study. It joins a mid-sized (21 partner) law firm on its two year Read More

By |2017-09-04T09:21:54+01:00September 4, 2017|

Legal Marketing Case Study – Fisher Meredith family law services and so much more

Here's the latest legal marketing case study. I admit that I’ve admired the marketing communications of Fisher Meredith for some time – particularly the series of small transport posters that appeared regularly at my local train station for many years that seemed to embed their presence in the community and Read More

By |2016-05-19T09:36:27+01:00May 19, 2016|