Reviewing books by legal and accounting clients – “Covid-19, residential property, equity release and enfranchisement” by Paul Sams and Louise Uphill and “Agile in Business – A guide for Company Leadership” by Robert Morley

I review a lot of books by people I don’t know. So it’s gratifying to read books by people I do know – and who also happen to be clients. Paul Sams and Louise Uphill at Dutton Gregory solicitors  on the impact of Covid-19 on residential property, equity release and Read More

2021-05-10T09:37:42+01:00May 10, 2021|Accountants, Kim's Blog, Lawyers, Property|

Storytelling book reviews: The Story Advantage by LJ Bloom and The Story Factor by Annette Simmons

I’ve done lots of training and workshops on storytelling (see this 2017 summary of ideas on selling legal services with storytelling ). Often as part of persuasive writing sessions. The image below shows you some of the tools I use in my storytelling workshops. Most people know that research shows Read More

2021-04-01T15:33:32+01:00March 18, 2021|Kim's Blog, Marketing, Relationship Management, Selling|

SEO update for professional services (October 2020)

On 21 October, the PM Forum East Midlands branch  organised a SEO masterclass webinar where Hugo Whittaker (Twitter account @ImpressionTalk) of Impression gave a fast SEO update for professional services firms. I have summarised his key points in this short article. See here for an introduction to SEO (Oct 2011) Read More

2020-10-26T13:49:00+00:00October 26, 2020|Kim's Blog, Marketing, Social Media, Web Sites|
Go to Top