Changing behaviour in the workplace to boost productivity – Insights from psychology

Changing behaviour in the workplace to boost productivity – Insights from psychology Posted on: December 2, 2019

In October, I was invited by Richard Chaplin and Richard Thorby of the Managing Partners Forum https://www.mpfglobal.com/ to lead a discussion on “Changing behaviour in the workplace to boost productivity – Insights from psychology” for the People, Performance and Culture group (including directors and HR professionals from leading law, architectural, property and accounting firms). This […]

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Developing the roles of marketing and BD secretaries, PAs and EAs

Developing the roles of marketing and BD secretaries, PAs and EAs Posted on: November 26, 2019

The recent workshop on “The effective marketing and BD PA/Secretary” organised by Professional Marketing Forum (https://www.pmforum.co.uk/training.aspx) was attended by delegates from law firms, accountancy practices, patent attorney and design firms. Developing the roles of marketing and BD secretaries, PAs and EAs was a key point of discussion.  Professional services marketing is different We covered the […]

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Don’t try to eat the white elephant whole – thoughts on change management and leadership

Don’t try to eat the white elephant whole – thoughts on managing change and leadership Posted on: November 18, 2019

At the recent “Change management and leadership” workshop run by Professional Marketing Forum https://www.pmforum.co.uk/training.aspx we experimented with different tools and techniques to help lead and manage change. But one thing that the delegates focused on was “Don’t try to eat the white elephant whole”. Let me explain our thoughts on managing change and leadership. What’s […]

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Future Marketing Manager – Eight steps to manage virtual teams

Future Marketing Manager – Eight steps to manage virtual teams Posted on: November 1, 2019

Managing virtual teams emerged as a key topic again at a recent Future Marketing Manager course http://www.pmforum.co.uk/training/) As professional service firms become larger and more global it is an increasing challenge. So I have summarised the previous guidance and added new insights into this short guide – Eight steps to manage virtual teams. 1. Check […]

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Book review: Nudge: Improving decisions about health, wealth and happiness by Richard H Thaler and Cass R Sunstein

Book review: Nudge: Improving decisions about health, wealth and happiness by Richard H Thaler and Cass R Sunstein Posted on: October 24, 2019

Behavioural science is a popular topic at the moment and “Nudge: Improving decision about health, wealth and happiness” was published back in 2008. It has particular resonance in professional services as co-author Sunstein is a professor at an American law school. The basic premise is that we do not decisions rationally like an “Econ” but […]

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