Kim’s Blog

Digital PR case study – Brecher Solicitors: from food to law to property blogging

Nicky Richmond is the joint managing partner and one of four equity partners at West End property law practice Brecher. There are over 30 lawyers and a number of new lateral hires – from City firms and specialist boutiques – are due to join soon. She kindly shared her experiences Read More

2013-08-08T20:45:29+01:00August 16, 2012|Kim's Blog, Lawyers, Marketing, Social Media|

McKinsey’s “Managing the strategy journey” says spend more time on strategy

An interesting paper from the masters of strategy arrived earlier this month. The essence of their previous argument was that “the only way to set strategy effectively during uncertain times was to bring together, much more frequently, the members of the top team, who were uniquely positioned to surface critical Read More

2024-04-16T21:04:31+01:00August 2, 2012|Kim's Blog, Management Skills, Strategy|

BOOK REVIEW: Mastering story, community and influence: How to use social media to build your tribe By Jay Oatway

I’ve just written a review of this book for Professional Marketing magazine http://www.pmforum.co.uk/magazine/index.aspx which will be published shortly. Whilst I bristled a little at the unusual, sound bite and social media speak, I did quite enjoy it once I got going and found it to be the sort of sensible, grown Read More

2015-12-11T17:39:54+00:00July 25, 2012|Kim's Blog, Marketing, Relationship Management, Social Media|

Creativity – the experts’ view

The favourite of all the many courses I have studied was the creativity and innovation module in my MBA. So it was interesting to read about a creativity roundtable of leading academics from innovation, psychology and creative writing backgrounds in a recent edition of the Open University’s Open Minds magazine. Read More

2015-12-11T17:41:39+00:00July 20, 2012|Kim's Blog, Management Skills, Marketing|
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