Property

Nine takeaways from the second annual Estates Gazette property marketing summit

On 25th June I went along to the fabulous conference venue at 30 Euston Square for the second annual Estates Gazette property marketing conference. It was an interesting line-up of speakers and panellists. Here are my top takeaways (some of which were tweeted under #EGSummit): 1. “Marketing used to be Read More

2015-07-07T19:35:45+01:00July 7, 2015|Kim's Blog, Marketing, Property, Social Media|

“Mavericks, measurement and impatience” Campaign management in the professions – highlights from the West Midlands Professional Marketing Forum

Yesterday, I was delighted that the West Midlands branch of Professional Marketing Forum invited me to run a condensed “Campaign management in the professions” session. It was a great turnout with over 30 folk from legal, accountancy, actuarial, property and patent attorney firms. We enjoyed sunshine and the wonderful hospitality Read More

2015-06-12T13:19:42+01:00June 12, 2015|Accountants, Kim's Blog, Lawyers, Marketing, Property, Strategy|

Sign up for the 2nd Estates Gazette Property Marketing Summit

In June 2014, I presented a paper on future trends in property marketing at the first Estates Gazette Property Marketing conference. I also wrote a series of blogs about some of the other presentations. Here are the links if you are interested: Property marketing trends http://kimtasso.com/property-marketing-trends-challenging-convention/ Land Securities and digital Read More

2015-03-20T10:45:23+00:00March 20, 2015|Kim's Blog, Marketing, Property, Strategy|

Property marketing case studies – Relationship management at DTZ, GVA, JLL, Knight Frank and Savills

I recently reviewed the book “Effective client management in professional services – how to build successful client relationships” by Jack Berkovi  (see blog http://kimtasso.com/book-review-effective-client-management-professional-services-build-effective-client-relationships-jack-berkovi/). The article will appear shortly in http://www.pmforum.co.uk/magazine/. Meanwhile, I summarised the key points from some of the real estate strategy and property marketing case studies for Read More

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