Social Media

Hubspot’s “A practical guide to killer marketing content”

I like freebies. And this free guide is a quick and easy read http://offers.hubspot.com/download-a-practical-guide-to-killer-marketing-content (registration required to download). The contents are: Know your audience (Build buyer personas and buyer profiles) Conduct a content audit Map content to the buying cycle Create your editorial calendar 10 tips to create killer content Follow Read More

2013-08-15T14:16:54+01:00April 3, 2013|Kim's Blog, Marketing, Social Media|

Lawyers, agents and media on international communications in real estate

Having missed the Profile Network Property Week editor lunch at the end of January following the mini-personal crisis resulting from the theft of my purse and mobile phone, I was keen to get along to a Profile event to catch up with friends and contacts involved in property marketing – Read More

Digital PR – What do you do if defamatory material about your business is published?

In advance of the new Digital PR course from PM Forum, I asked solicitors at Royds LLP to provide some advice on what to do if someone writes something that is defamatory about you or your firm. Stewart Wilkinson, head of litigation at Royds LLP and trainee solicitor Rachel Salter Read More

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