Strategy

Digital PR case study – BDO accountants “Service2020: Megatrends for the decade ahead” and local government social media campaign

Allan Evans is global head of clients and markets at BDO accountants and in the UK leads a team of more than 60 people. Prior to joining BDO, Allan was the sales and marketing director for PricewaterhouseCoopers and before that he worked at Abbey Life, Lloyds TSB, Friends Provident and Read More

Innovation in small law firms

A recent article in The Lawyer (18 February 2013) focused on innovation in smaller law firms. I have summarised the ways in which the featured firms achieved their innovation: Anthony Collins (£14.4m, Birmingham) – Niche in social housing, health and social care, local government, education and faith communities. Flint Bishop (£9.4m, Derby) Read More

2013-08-15T18:39:43+01:00April 8, 2013|Kim's Blog, Lawyers, Management Skills, Marketing, Strategy|

Competitive strategy for business growth: Process, practice and performance

A recent Open University Business School (OUBS) webinar provided a summary of a January strategy summit. The panel included Peter Wainwright, Professor Thomas Lawton, Jo Salter and Antoine Boatwright (Dell) and included numerous case study video clips. This article summarises the webinar - Competitive strategy for business growth: Process, practice Read More

2021-04-10T16:10:19+01:00March 13, 2013|Accountants, Kim's Blog, Lawyers, Management Skills, Property, Strategy|
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