Business Development

Book review: Social media in business development and relationship management: A guide for lawyers (by Pippa Blakemore)

Thanks to Pippa Blakemore for this great and comprehensive review of my recent book "Social media in business development and relationship management: A guide for lawyers". Further details of the book are available here: https://www.globelawandbusiness.com/special-reports/social-media-in-business-development-and-relationship-management-a-guide-for-lawyers Social media in business development and relationship management: A guide for lawyers Social media can Read More

2018-12-13T12:30:06+00:00December 13, 2018|Kim's Blog, Lawyers, Marketing, Relationship Management, Social Media|

Book review of Better Business Relationships by Paul English of Grant Thornton International

This book review of Better Business Relationships by Paul English of Grant Thornton appeared in the Winter 2018 edition of Professional Marketing magazine Kim Tasso reminds us early on in her book that while no one teaches you about relationships, nearly every aspect of business life demands effective relationships skills. Read More

Help your lawyers understand and engage with social media effectively

Gaining lawyer interest and engagement with the potential value of social media in both business development and relationship management is a regular theme in buy-in and marketing training workshops. So this new book is designed to help your lawyers understand and engage with social media effectively. There’s a challenging education Read More

2021-04-03T15:47:46+01:00November 16, 2018|Lawyers, Marketing, Relationship Management, Selling, Social Media|

Professional Marketing Forum conference report 2018: The Bare Necessities

This article "Professional Marketing Forum conference report 2018: The Bare Necessities" was published in Professional Marketing magazine  I have written many Professional Marketing Forum Conference reports over the past decade. A list is shown towards the end. It was a pleasant change to have Lucy Canning, newly appointed to the Read More

2021-04-03T15:59:44+01:00November 8, 2018|Accountants, Kim's Blog, Lawyers, Marketing, Property, Strategy|

Legal marketing case study: Social media in business development and relationship management: A guide for lawyers by Kim Tasso (Book review)

This week I was delighted that my sixth book “Social media in business development and relationship management: A guide for lawyers” was published by Globe Law and Business The introductory guide is designed for lawyers and law firms (whether providing consumer or commercial legal services) who are assessing whether social Read More

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