I recently did some work on The Lawyer’s employee workplace benefits research into 70 law firms that resulted in articles in both The Lawyer http://www.thelawyer.com/ (15 June 2015) and Employee Benefits http://www.employeebenefits.co.uk/ (July/August 2015) magazines. The overall findings were that there was less flexibility and innovation in employee benefits in Read More
If, like me, you use some of the relatively quieter summer months to tackle some learning you may be wondering how to improve your learning effectiveness. I wrote, a short while ago, about two models to help us understand more about the learning process: http://kimtasso.com/boost-training-effectiveness-learning-theory-nutshell/ where I outlined Honey & Read More
At the Professional Marketing Forum training session for Future Marketing Managers last week I talked about the Finnish quality of “Sisu”. Future Marketing Managers need some Finnish “Sisu” or Japanese “Ganbaru” for success. There isn’t a direct translation in English of this special quality which is part of the Finnish Read More
I’ve written many articles and blogs about cross-selling and both internal and external referral management. And I always mention the need to remove barriers and risks and ensure that there are adequate rewards. So here's an interesting Legal marketing case study. So I was interested to talk to the good Read More
The start of a new year usually heralds a host of sincere resolutions for things that you will do differently or better in future. Many start a new year with revised goals. But before you set your goals – check your limiting assumptions. Much of my work is spent straddling Read More