At the PM Forum’s “Being more strategic” course http://www.pmforum.co.uk/training/ last week we covered a lot of ground. During the day we explored techniques for: thinking strategically, strategic processes, developing business strategy and strategic marketing. The feedback (see below) was fantastic. When I asked delegates on what topic they would most Read More
Last week I had the honour of presenting a paper at the annual LawSouth conference on Achieving extraordinary client engagement. Here is a summary of the main points raised by the speakers: The people are everything – Julian Summerhayes http://juliansummerhayes.com/ Julian started his talk with quotes from “The age of Read More
Having recently done some work with local Government legal departments on the subject, I was delighted to be invited to the LGG (Local Government Lawyers) Annual Weekend School in Exeter to facilitate a session for business managers on client relationship management. So in an interaction session on Client Relationship Management Read More
I’ve written many articles and blogs about cross-selling and both internal and external referral management. And I always mention the need to remove barriers and risks and ensure that there are adequate rewards. So here's an interesting Legal marketing case study. So I was interested to talk to the good Read More
The start of a new year usually heralds a host of sincere resolutions for things that you will do differently or better in future. Many start a new year with revised goals. But before you set your goals – check your limiting assumptions. Much of my work is spent straddling Read More