The Chartered Institute of Marketing (CIM) requires Members and Fellows to complete CPD (Continuing Professional Development) every year to retain their Chartered Marketer Status. As a Fellow of CIM, I’m happy to report that I have completed mine for July 2024 – June 2025 and can retain the designation for Read More
A few top insights from last week’s full day training session by PM Forum. The session covered a lot of ground including: management skills, strategic thinking, financial scenarios, marketing and business development (MBD) theories, developing MBD plans, soft skills, gaining internal buy-in and managing a team. I pick a couple Read More
I posted this on LinkedIn on 13th September. It received such a warm and enthusiastic response that it was suggested we consider a series highlighting the giants of professional services marketing and business development. So here’s the spotlight on Richard Chaplin, PM Forum and Managing Partners’ Forum. What’s the longest Read More
Thanks to the Managing Partners' Forum Strategy Summit at haysmacintyre earlier this week. My takeaways from the insightful facilitators and panellists were: Recruitment of lawyers is down on previous years whereas business support is up Increase in tax hires in law firms Increase in marketing roles (exceeding 2019 numbers) Whilst Read More
I’ve just listened again to a podcast about the top six leadership qualities which is included in the Level 6 Marketing Manager Apprenticeship. The podcast was produced by Cambridge Marketing College where Kiran Kapur interviews Daryl Fielding – formerly a senior marketer at Vodafone and now a portfolio Non-Executive Director. Read More
