Strategic thinking – It’s a jungle out there

On 17 February I had the pleasure of facilitating a sold-out workshop on “Being more strategic” for the PM Forum. There were delegates from large and small law firms, patent attorneys, accountants, actuaries and management consultants. This is a summary of the session which I promised I’d share with the Read More

By |2021-04-01T16:12:24+01:00February 23, 2021|

Legal marketing case study – Clark Hill redesigns its marketing and BD team

In September, the international senior marketing and business development team at Clark Hill  presented a webinar for the Professional Marketing Forum. The topic was “Clark Hill redesigns its marketing and BD team”. The work to re-imagine its marketing and business development (M&BD) team won Clark Hill the Best Marketing Initiative Read More

By |2021-04-01T17:26:56+01:00January 28, 2021|

Impact of Covid on marketing and business development

This leader article – the impact of Covid on marketing and business development - appeared in Professional Marketing magazine Winter 2020 edition.  Rather than wallow in the awful cost of Covid19, I wanted to reflect on its positive impact on professional services marketing and business development. The pandemic has bridged Read More

By |2021-03-30T18:07:40+01:00December 2, 2020|

Proactive Marketing/BD Executive (Oct 2020) – Session highlights

At the Professional Marketing Forum, we ran our first digital version of the popular full day “Proactive Marketing/BD Executive” training workshop at the start of October. We were over-subscribed so will be looking at further dates soon (please contact PM Forum if you are keen to know in advance). This Read More

By |2020-10-06T13:49:22+01:00October 6, 2020|
Go to Top