Pitching

Legal client feedback – Group General Counsel of Colt (telecommunications) 2014 (and procurement tips)

Continuing the blog series on "Legal client feedback" Robin Saphra, Group General Counsel of Colt (telecommunications, IT and data centres with 65 lawyers in his team and a £12m legal budget) shared his views on relationships with professional service firms at the September 2014 Professional Marketing Forum Conference: Three years Read More

Client feedback – Insights into general counsel needs (2014 part one)

In each edition, The Lawyer magazine interviews an in-house lawyer or Group Counsel. I picked up the following trends into general counsel needs and selected some highlights to inform those either pitching to or building relationships with similar in-house counsel. Trends The importance of on-the-ground local counsel Use of preferred firms Read More

Architecture and construction – marketing and selling architecture and construction professional services

I have just written a review of this book on marketing and selling architecture and construction professional services by Basil Sawczuk (an architect turned business development director) which will appear in a forthcoming issue of Professional Marketing magazine. The book provides a really good basic introduction with lots of examples, Read More

2017-03-06T16:09:22+00:00April 5, 2010|Kim's Blog, Marketing, Property, Selling|
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