Commerciality – Finance, pricing, innovation and research

Posted on: May 13, 2019 Commerciality – Finance, pricing, innovation and research

Earlier this year we ran the first “Commerciality – Finance, Pricing, Innovation and Research” workshop through Professional Marketing Forum. https://www.pmforum.co.uk/training.aspx.  I am delighted to report that the consensus was that it was a success (even though we have some tweaks to make to the timing for all the group exercises). Here are the highlights:  Aims […]

Read More

The future agenda for marketing in the professions?

Posted on: October 6, 2013

At the recent Professional Marketing Forum conference  I was asked to facilitate a session with Kevin Doolan of Eversheds on “How does the marketing team drive the new client agenda?” – and consider the future agenda for marketing in the professions. The topic was selected by Richard Chaplin of the Managing Partners Forum in response to the FT/MPF […]

Read More

Original branding by Matt Playford · A site by Fresh01