Strategy

Key challenges when developing and sustaining your private client practice

I’ve worked with many private client practice teams over the years – ever since I first wrote the marketing and business development chapter for the Law Society’s “Probate Practitioners Handbook” over a decade ago. The market and clients have changed beyond recognition making it even more challenging for private client lawyers Read More

2015-01-22T15:42:23+00:00January 22, 2015|Kim's Blog, Lawyers, Management Skills, Marketing, Strategy|

Professional Service Firms: Reflections on 2014 – Actions for 2015

I produced an overview of my work during the year (see http://kimtasso.com/whats-new/work-update/) but have summarised below three key reflections on the year and thus the main focus for action in 2015 for professional service firms: 1. Lead with strategy – Some have it. Many don’t. Everyone talks about it. Industries Read More

2014-12-23T09:45:05+00:00December 23, 2014|Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Strategy|

Six highlights from CLT’s Business Development for Lawyers training course

Yesterday, I led another training session for CLT on Business Development for Lawyers in London. The session takes delegates on the journey from analysing their markets and services, setting goals, selecting appropriate strategies and creating integrated marketing, communications, sales and relationship management campaigns. As usual, the nature of the delegates’ Read More

2014-10-22T18:45:55+01:00October 22, 2014|Kim's Blog, Lawyers, Marketing, Social Media, Strategy|

Strategy workshop: Skills, resources, involvement and tools for the journey

Yesterday saw the first presentation of the new PM Forum training course on “Being more strategic” (a Strategy workshop) which was hosted in the marvellous client space at Linklaters solicitors. Whilst most delegates were from law firms there were a good number from accountancy practices and even a representative from Read More

2014-10-18T17:04:36+01:00October 18, 2014|Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Strategy|
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