System review: Performance management in the professions – Performance Leader system

Posted on: May 8, 2018 Performance management in the professions - Performance Leader system

I caught up with Paul Lemon, previously of the Professional Marketing Forum and now Managing Director of Performance Leader, on one of his many trips to the UK since relocating to Perth, Western Australia (which he tells me is just a 17hr non-stop flight from London!). Paul spends around 30% of his time in the […]

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Key Account Management KAM in a nutshell

Posted on: December 19, 2017 Key Account Management KAM

I was delighted to address the Professional Marketing Forum Scotland members last week in Edinburgh. The topic they choose was Key Account Management KAM in a nutshell – so I presented information on “text book” theories as well as lots of stories from my experiences on the “front line” of KAM strategy and development in […]

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Book review: How to become the firm of choice by Robert J Lees and August J Aquila (strategy development)

Posted on: September 4, 2017 Firm of choice book review

This book review of “How to become the firm of choice” on strategy development in PSFs appeared in Professional Marketing magazine in the September 2017 edition. This book tells a story. In the form of a case study. It joins a mid-sized (21 partner) law firm on its two year journey to develop and implement […]

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Growing a surveyors’ practice – Five golden rules? (February 2017)

Posted on: April 18, 2017 Growing a surveyors' practice

In February I presented another of the successful MBL training courses “Managing and marketing a profitable surveyors’ practice” in Dublin, Ireland. It was interesting that the majority of the themes and issues raised during these sessions in the UK were raised at the session – despite the rather different economic and political environment. At the […]

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Be more strategic – Look to the stars and keep it simple sailor

Posted on: November 28, 2016 Be more strategic

At a recent ” Be more strategic ” training workshop http://www.pmforum.co.uk/training/ the delegates summarised their rather full and intensive day by preparing presentations to summarise and highlight the key points that they had learned. Sailing as a metaphor for strategy One of the presentations used the metaphor of sailing a ship to explain strategy. They argued […]

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