Accountants

Marketing in a digital world – Conscious Solutions seminar review

I went along to the final session in the 2014 roadshow (which was held in London) to see what Conscious Solutions had identified as the top priorities for professional services marketing in a digital world. I joined the marketers’ stream which was really informative but also heard positive feedback from Read More

Opportunities and challenges in the legal market – presentation by Steve Billot of Duff and Phelps

I was fortunate to be at an event organised by Rix & Kay Solicitors http://www.rixandkay.co.uk/ a week ago where Steve Billot of Duff and Phelps http://www.duffandphelps.com/expertise/our_team/Pages/bio.aspx?itemid=546&list=People  gave a presentation on opportunities and challenges in the legal market. What struck me was that whilst law firms are playing in an increasingly Read More

Strategy workshop: Skills, resources, involvement and tools for the journey

Yesterday saw the first presentation of the new PM Forum training course on “Being more strategic” (a Strategy workshop) which was hosted in the marvellous client space at Linklaters solicitors. Whilst most delegates were from law firms there were a good number from accountancy practices and even a representative from Read More

2014-10-18T17:04:36+01:00October 18, 2014|Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Strategy|

Marketing Executives develop empathy in seeing things from the fee-earners’ perspective

It was a full house (including Marketing Executives from some Magic Circle law firms and Big Four accountancy practices) at this week’s PM Forum full day training session on “Growing your role: The Proactive Marketing Executive” which was kindly hosted by Withers solicitors in the shadow of the Old Bailey Read More

2014-10-18T15:56:34+01:00October 18, 2014|Accountants, Kim's Blog, Lawyers, Marketing|

Marketing Executives develop empathy in seeing things from the fee-earners' perspective

It was a full house (including Marketing Executives from some Magic Circle law firms and Big Four accountancy practices) at this week’s PM Forum full day training session on “Growing your role: The Proactive Marketing Executive” which was kindly hosted by Withers solicitors in the shadow of the Old Bailey Read More

2014-10-18T15:51:31+01:00October 18, 2014|Accountants, Kim's Blog, Lawyers, Marketing|
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