Kim’s Blog

Avoid the revolving door – Recruiting and retaining marketing and business development professionals in PSFs

The Great Resignation arrived somewhat early in the marketing and business development (M&BD) teams of professional services firms (PSF) after Covid. There was a dizzying whirl of junior and senior professionals moving firms – some pushed by the behaviour of firms during lockdown and others pulled to the attractions of Read More

2023-03-28T09:11:48+01:00August 18, 2022|Kim's Blog, Management Skills, Marketing|

Valuable resource on change management – The Association of Change Management Professionals (ACMP) Standard for Change Management

I have reviewed several books on change management (see the list below) to support those attending training workshops on change management. This free online resource of 70 pages should be added as a valuable resource on change management – The Association of Change Management Professionals (ACMP) Standard for Change Management Read More

2024-11-28T16:33:49+00:00August 11, 2022|Kim's Blog, Management Skills, Strategy|

Book review: Build your digital marketing strategy by Steve Brennan

I like to review recent books with a view to offering recommendations to those people who attend my training workshops. Despite being published in 2018 (before the Covid pandemic pushed digital marketing into the stratosphere) and being pretty basic it has some good content. So here’ a book review: Build Read More

2022-07-22T12:12:56+01:00July 22, 2022|Kim's Blog, Marketing, Social Media, Strategy, Web Sites|

Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

This is a summary (and an additional learning resource for delegates) of last week’s M&BD planning workshop through the PM Forum. Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure. The three modules looked at M&BD fundamentals, the journey through the M&BD planning process and Read More

2022-07-11T15:19:38+01:00July 11, 2022|Accountants, Kim's Blog, Lawyers, Marketing, Strategy|

Lonely at (or on the way to) the top? Coaching solutions

During the summer, things calm down a little and we find time to focus on our self-development. Coaching is a powerful and effective way to do this. Increasingly, professional firms are training their people with coaching skills. So I’d like to alert you to a special offer on coaching sessions Read More

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