Accountants

Instant Mobile Market Research software – For lawyers, accountants and surveyors needing fast and affordable consumer research

I came across this new mobile software service that would be really helpful in allowing professional firms to undertake consumer research either a) to inform their future strategies or b) to obtain material on which to base thought leadership-type promotional campaigns using White Papers or articles and blogs. Upinion - Read More

2013-11-05T18:37:24+00:00November 5, 2013|Accountants, Lawyers, Marketing, Property|

Book review: Life after Boris by James Mendelssohn (a story about succession in a partnership)

I liked both “Who moved my cheese?” (Spencer Johnson) and “Our iceberg is melting” (John Kotter) – two fables about how to manage individual and business change. And now the professions have their own story about succession in a partnership. With a distinctly “Watership Down” feel – the main characters Read More

2013-09-04T21:43:48+01:00June 21, 2013|Accountants, Kim's Blog, Lawyers, Management Skills, Property|

Digital PR case study – BDO accountants “Service2020: Megatrends for the decade ahead” and local government social media campaign

Allan Evans is global head of clients and markets at BDO accountants and in the UK leads a team of more than 60 people. Prior to joining BDO, Allan was the sales and marketing director for PricewaterhouseCoopers and before that he worked at Abbey Life, Lloyds TSB, Friends Provident and Read More

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