Here is a summary of the highlights of the MBL “Business development for professional service firms” conference which took place in London on 1st October 2014. The delegates were an interesting mix – half were fee-earners and the others were marketing/business development professionals. Medium sized law firms dominated although there Read More
A couple of months ago there was a bit of a furore about reports that some business development and marketing people at London’s top law firms were being paid as much as £477,000 (even though this turned out to be a combination of the highest base salary awarded (£345,000) combined Read More
I have been helping law firms for almost two decades with their major informal pitches and formal tenders. I’m pleased to report that my success rate is almost 100%. I train both marketing/business development people and lawyers themselves in effective sales and pitch techniques. So I was interested to hear Read More
I’ve just written a full review of this book on business networking for Professional Marketing magazine http://www.pmforum.co.uk/magazine/ - and it’s full of praise for this down to earth and immensely practical book (written by an accountant) which reflects all the values and advice that I share with my clients during Read More
Just had to share this review of "Rainmakers and Trailblazers - a step by step guide to business development for lawyers" from Charles Christian at Legal IT Insider http://www.legaltechnology.com/latest-news/book-review-law-firm-marketing-down-among-the-clown-fish/ "That’s it, we can all go home now, Kim Tasso has just written the definitive guide to law firm marketing and business Read More