Business Development

Two book reviews – For “Rainmakers and Trailblazers: Business Development for Lawyers”

Huge thanks to two splendid lawyers for providing the following reviews of my latest book - "Rainmakers and Trailblazers - Step by Step guide to Business Development for Lawyers". Hopefully, there are a couple more to follow “Rix & Kay Solicitors have worked with Kim for more than ten years Read More

2014-04-11T17:30:46+01:00April 11, 2014|Kim's Blog, Lawyers, Marketing, Selling|

Like transplanting a tree – moving lawyers and accountants overseas

When providing business development coaching to lawyers and accountants, one of the metaphors I use is that it is like growing a tree. It’s not an overnight process. It takes time for a young sapling to find the right location, acquire the necessary resources and grow steadily each year until Read More

Withers’ double win – A cracking demonstration of superb law firm marketing AND a tour de force on legal pitfalls in social media

I had three motivations for scooting over to the uber-cool BL-NK pop-up venue in Hoxton yesterday just around the corner from Silicon Roundabout at the very heart of digital London. The first was to see the marketing efforts of Withers Worldwide in action as a legal and law firm marketing Read More

2014-02-28T17:18:22+00:00February 28, 2014|Kim's Blog, Lawyers, Marketing, Social Media|

Half year review of law firm strategy and finance

In August 2013, I wrote a review of law firm strategy and finance http://kimtasso.com/half-year-review-of-law-firm-strategy-and-finance/.  As it was so popular with clients, students and colleagues I have repeated the process concentrating – using The Lawyer magazine - on developments in the latter half of 2013. Many of the themes and trends Read More

2014-02-03T09:16:01+00:00February 3, 2014|Kim's Blog, Lawyers, Management Skills, Statistics and trends, Strategy|

Legal Marketing Case Study: “Hot on family law” at Rayden Solicitors

The latest legal marketing case study for the Marvellous Marketing series at Legal Technology Insider: http://www.legaltechnology.com/latest-news/kim-tasso-on-marvelous-marketing-from-referrer-management-to-chilli-campaigns-national-awards/ With the legal news full of stories of woe about the demise of so many small law firms it is heartening to hear about success – such as growing from a part-time sole practitioner Read More

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