Avoid “New lamps for old” – why the genie of marketing takes some effort

You will remember in Aladdin that the sorcerer tricks Aladdin’s wife into giving up the lamp containing the genie by offering to exchange “new lamps for old”. Perhaps there’s a moral in that story for professional service firms. I’ve noticed that a number of smaller legal, accountancy and property firms Read More

Reflections on Managing Change and Leadership (with book list)

At the start of July, I ran another of the popular PM courses on “Managing Change and Leadership” http://www.pmforum.co.uk/training/index.aspx. As usual, I promised the delegates a summary from the session and the delay was due to me reviewing a new book on Managing Change (see below). We started the session with Read More

Go to Top