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Legal marketing case study – Thought leadership campaigns at Howard Kennedy (relationship breakdown and business agility)

I keep an eye out for examples of great marketing campaigns by professional service firms as I use case studies in my training workshops. So here’s a legal marketing case study – Thought leadership campaigns at Howard Kennedy (relationship breakdown and business agility). Relationship breakdown and the workplace Relationship breakdown Read More

2022-11-07T09:03:32+00:00November 7, 2022|Kim's Blog, Lawyers, Marketing, Statistics and trends|

Eight management questions from private client lawyers

At the recent MBL full day online workshop on “How to Manage & Grow Your Private Client Practice”  with private client lawyers from across the UK, we discussed a variety of contemporary management and marketing issues. During the session there were a number of management questions from private client lawyers Read More

2022-04-11T15:36:08+01:00April 11, 2022|Kim's Blog, Lawyers, Management Skills, Marketing, Strategy|

Marketing and BD planning – Segmentation, Rock Stars and Engagement (Feb 2021)

Last week, delegates from large and small law firms and an engineering consultancy joined me for a “Marketing and Business Development Planning in a Nutshell” half day training workshop through the  Professional Marketing Forum. We covered a huge amount of material from marketing and business development basics, progressed step-by-step through the Read More

2024-09-14T17:59:09+01:00February 18, 2021|Accountants, Kim's Blog, Lawyers, Marketing, Strategy|
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