Networking

Legal Marketing Case study – How Thomson Snell & Passmore lawyers grew a new office from scratch

The following "Marvellous Marketing" legal marketing case study article appeared in today's Legal Technology Insider at http://www.legaltechnology.com/latest-news/kim-tasso-on-marvellous-marketing-thomson-snell-passmore-open-in-thames-gateway/ Kim Tasso on Marvellous Marketing: Thomson Snell & Passmore open in Thames Gateway Thomson Snell & Passmore is a top 150 UK law firm with a turnover of £14.5m generated by 36 partners (18 Read More

2022-02-14T15:06:05+00:00May 23, 2013|Kim's Blog, Lawyers, Management Skills, Marketing, Strategy|

Case study – Digital PR central part of the mix to build an accountancy niche in fashion

This case study was prepared for use in the forthcoming Digital PR training course being developed for the Professional Marketing Forum (www.pmforum.co.uk). Natasha Frangos is a partner at haysmacintyre (www.haysmacintyre.com) Chartered Accountants and corporate finance and tax advisers which is based in Holborn and comprises 26 partners and 150 staff. Read More

2013-08-12T20:24:35+01:00September 9, 2012|Accountants, Kim's Blog, Lawyers, Marketing, Relationship Management, Social Media|

Book review: How to be great at the stuff you hate: The straight talking guide to persuading, networking and selling By Nick Davies

I’ve just finished writing a detailed review of this book "How to be great at the stuff you hate: The straight talking guide to persuading, networking and selling" which will appear shortly in PM magazine. Here are some headline thoughts and a few more personal observations. Any book which starts Read More

2015-12-10T12:04:32+00:00March 12, 2012|Kim's Blog, Lawyers, Relationship Management, Selling|

Six top tips for improving personal impact

Last week I joined a web cast presented by an excellent HR consultant that I have worked with in the property sector – Alyson Pellowe (www.pvhr.com @alysonpellowe) where consultant Ian Crocker talked about personal impact. This is a topic about on which I write, train and coach a fair amount so Read More

2013-08-05T23:35:24+01:00February 5, 2012|Kim's Blog, Management Skills, Relationship Management, Selling|

One more time – Why is social media helpful for lawyers, accountants and surveyors?

I am still incredulous at all the hysteria and cynicism when it comes to the subject of social media and the professions. And I am more than a little bit fed up dealing with the confusion that is caused by it amongst ordinary professionals who are just trying to run Read More

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