At the recent Training - PM Forum on “Buy-in, engagement and stakeholder management” workshop we welcomed executive and manager delegates from legal and accountancy firms as well as a delegate from Poland. The session used the 7P model of buy-in to explore rational and emotional tools to achieve buy-in: Plan, Read More
MBD executives, advisors, managers, client services executives and BDMs from law firms, economics and management consultancies joined a PM Forum workshop on “Coaching and Consulting Skills for Marketing and Business Development”. We explored the changing role of marketing and business development (MBD) professionals and the growing need for coaching and Read More
At the end of January, I attended a PM Forum (with Icon and Managing Partners Forum) webinar where Alastair Beddow | LinkedIn of Meridian West presented the latest international benchmark results. In its 12th year – it obtains the opinions of around 100 CMOs from professional service firms. The panel Read More
In early December we welcomed 15 delegates to a PM Forum “Be more strategic” workshop. The delegate aims, views and key takeaways are shown below. The workshop covered strategic thinking, business strategy and marketing and business development (MBD) strategy. We looked at case studies from professional services firms. From the Read More
In early December (and despite the train strike), we gathered at the offices of London | Simmons & Simmons (simmons-simmons.com) for a workshop on “Future Marketing and Business Development Manager”. Training - PM Forum. It was an energetic and exciting day where everyone took away different ideas and actions. Future Read More
